Breakfast is Served- Promote it!

Your school breakfast program is now in place, so spread the word about the benefits of school breakfast by promoting its value to students, parents, school professionals and the community. Use these links to find resources to help market and promote your breakfast program.

NEW Flyers! Promote Your Program with Customizable Flyers for Students

Help promote your school breakfast program by sending these customizable flyers home to students and families. Flyers are available for schools offering free breakfast to all students and for schools with a general breakfast program. Available in English and Spanish.

Sample Menus

National Dairy Council offers resources, such as sample menus and analysis that meet nutrition guidelines, to support School Nutrition Professionals in efforts to provide healthy meals to students.

Fuel Up to Play 60- “Bring on Breakfast” Plays

Designed to help make breakfast foods available outside the cafeteria, these plays (strategies) include "grab-n-go" options, taste tests, “Hero” breakfast events with local celebrities, and more.

Marketing and Promotion Action Tools for Breakfast

New England Dairy & Food Council provides useful tools for promoting a breakfast program including posters, breakfast club cards, PA announcements and more.

Action for Healthy Kids helps Students Take Charge in a guide to help them promote school breakfast to their peers.

Child Nutrition Outreach Program, funded by the Massachusetts Department of Elementary and Secondary Education, provides downloadable school breakfast materials including activities, press releases and promotion of Breakfast in the Classroom and Universal Breakfast.

USDA offers marketing ideas and resources including activities for parents and students, printable materials including newsletter inserts, template letters and newspaper articles to help increase school breakfast participation.

Making It Count Resources help provide breakfast teaching tools and activities.